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Peyton Manning takes a family to Universal Parks & Resorts. Chris Pratt works out to get in shape to tout Michelob Ultra. Bill Hader takes a break on set to snack on some Pringles.

This year’s Super Bowl advertisers are minding their manners. They’re trying hard to steer clear of everything from politics to the (hash)MeToo movement with lightly humorous ads that don’t offend.

The goal is to capture the attention of the 111 million-plus viewers expected to tune in Sunday when the Philadelphia Eagles take on the New England Patriots. Thirty-second slots are going for more than $5 million for airtime alone.

Last year [url=http://www.officialoilers.com/authentic-adidas-darnell-nurse-jersey]Youth Darnell Nurse Jersey[/url] , ads that tackled political issues fell flat, like an 84 Lumber ad about immigration. And some thought the recent Grammy Awards’ low ratings were because the show contained too many political moments, such as Hillary Clinton reading from the Trump biography ”Fire and Fury.”

People are in the mood for ”political-free entertainment,” said Kim Whitler, a marketing professor at the University of Virginia.

Several ads will be taking a light-humor approach with mostly male celebrities. PepsiCo brands Doritos Blaze and Mountain Dew Ice are showcased in two 30-second linked spots showing Morgan Freeman and Peter Dinklage in a lip-sync rap battle.

In a Pringles ad , Bill Hader has a snack on set and introduces a made-up practice dubbed ”flavor stacking,” in which he mixes and matches different Pringles varieties. M&Ms enlisted Danny DeVito to embody what happens when a red M&M becomes a person after wishing on a lucky penny.

Keanu Reeves surfs on his motorcycle through the desert in an ad for Squarespace. Chris Elliott lives in a bio dome to tout avocados from Mexico, while ”Stranger Things” star David Harbour shows up in Tide’s commercial.

”They’re light hearted and good natured,” Whitler said. ”That’s on target with the mood of the country.”

”We’re exposed to so much constant negativity,” said Andy Goeler, a marketing executive at Bud Light. ”Delivering something just light hearted and fun is the root at what beer is all about.” The brand’s two spots showcase a mythical kingdom a la ”Game of Thrones” centered on Bud Light and the catchphrase ”Dilly Dilly.”

Amazon’s 90-second fourth-quarter ad stars a bevy of celebrities who sub for the voice of Amazon’s Alexa voice assistant: singer Cardi B, actress Rebel Wilson, star chef Gordon Ramsey and even actor Anthony Hopkins putting a Hannibal Lector spin on things. Leading up to the halftime show [url=http://www.officialoilers.com/authentic-adidas-kailer-yamamoto-jersey]Kailer Yamamoto Jersey[/url] , Pepsi’s ad references past celebrities who have appeared in Pepsi Super Bowl ads: Britney Spears, Michael Jackson, Cindy Crawford and others.

Nonetheless, two Super Bowl ads are bucking the trend and sidling up to political issues, however obliquely.

Coca-Cola’s anthemic 60-second ad features varieties of Coke, from Coke Zero to the stevia-flavored Coke Life, quaffed by women, men and a person who uses the ”they” pronoun.

”There’s a Coke for he, and she and her and me and them,” a voiceover states.

Coca-Cola executives say the ad highlights the diversity the company has always used in its advertising, adding that they consulted African-American and LGBTQ groups among its own employees. A biracial couple and a person in a wheelchair also appear in the spot.

”We want to celebrate all the people that make up the world,” Coca-Cola executive Brynn Bardacke said. ”We don’t want to exclude anyone.”

On the other hand, WeatherTech [url=http://www.authenticsseattleseahawks.com/cheap-rasheem-green-jersey]Rasheem Green Color Rush Jersey[/url] , which makes car mats and other interior car products, has a staunchly pro-American approach in its ad, which shows the construction of a factory that opened late last year.

”At WeatherTech, we built our factory right here in America,” the ad’s text reads. ”Isn’t that the way it is supposed to be?”

It’s the fifth year WeatherTech has advertised in the Super Bowl touting its all-American operations. Founder and CEO David MacNeil said his ad doesn’t have typical Super Bowl accoutrements – ”no ponies, no puppies, no pretty girls” – but said it’s straight to the point about its message.

”Isn’t it just logical to build your own factory in your own country so your own fellow citizens can have jobs?” he said. He said he doesn’t believe the ad might be divisive. ”It wouldn’t occur to me that I could offend anyone by supporting my own country,” he said.

While the majority of advertisers release their ads ahead of time to try to drum up publicity, there are some holdouts. Fiat Chrysler usually appears during the game without advance warning. Other advertisers that have remained mum about their plans so far include E-Trade and Monster Products.

”It may be that advertisers with risky ads are waiting for the game, hoping to protect the surprise and break through the clutter,” said Tim Calkins, a marketing professor at Northwestern University.

Here’s a look at what’s happening around the major leagues today:

BEASTS OF THE EAST

The Red Sox and Yankees start a three-game series in the Bronx, with the American League East division race as tight as ever. Boston comes in with a one-game lead [url=http://www.authenticsseattleseahawks.com/cheap-will-dissly-jersey]Will Dissly Color Rush Jersey[/url] , with the teams still toting the top two records in the major leagues. Boston and New York have split their first six matchups this season, with each team winning a home series so far.

CC Sabathia takes the mound for the Yankees. The 37-year-old left-hander took a no-decision against the Red Sox with four runs allowed in four innings on May 10. Boston counters with Eduardo Rodriguez, who is coming off just his second loss of the season against Seattle last week. Rodriguez also squared off against Sabathia in that May 10 meeting at Yankee Stadium, striking out eight with only one hit allowed over five scoreless innings.

Yankees slugger Aaron Judge is expected back in the lineup after sitting out the series finale at Philadelphia on Wednesday that manager Aaron Boone wanted to pair with a day off on Thursday. Judge has 34 strikeouts in 25 career games against the Red Sox.

DARVISH DISAPPOINTMENT

The Chicago Cubs return home from a 2-6 finish on an eight-game road trip to host the Minnesota Twins, but they’ll start the series without ailing right-hander Yu Darvish. The 31-year-old is still feeling pain in his pitching arm, having been dealt a setback during a bullpen session on Thursday in Los Angeles where the Cubs split a four-game set with the Dodgers.

Darvish was on track to rejoin the rotation on Saturday, but Tyler Chatwood will take the mound in that game instead. Darvish, who threw five innings and 57 pitches for Class A South Bend in a rehabilitation start on Monday, has been on the disabled list for more than a month, his second stint of the season, because of triceps tendinitis. Darvish, who has a 4.95 ERA in eight starts, signed a $126 million [url=http://www.authenticsseattleseahawks.com/cheap-michael-dickson-jersey]Michael Dickson Color Rush Jersey[/url] , six-year contract with the Cubs in February.

STAYING PUT

Minnesota plays the Cubs at Wrigley Field for the first time since 2009, continuing the easiest three-city road trip possible for the Twins. They arrived in Chicago earlier this week, losing two of three to the White Sox while needing 13 innings to salvage the final game on Thursday afternoon. Next week, it’s a brief bus ride north to Milwaukee for three games against the Brewers.

Jose Berrios, who has a 2.05 ERA over his last eight starts, faces Cubs left-hander Mike Montgomery in the opener.

SEEING RED

National League Central leader Milwaukee continues a four-game series in Cincinnati, with the Brewers sending Chase Anderson to the mound after striking out a season-high nine batters in his previous outing against St. Louis. Sal Romano pitches for the Reds against a dangerous Brewers lineup featuring Jesus Aguilar, who hit his 19th home run on Thursday to tie for the league lead.